Mailchimp vs Brevo (Sendinblue)

Complete comparison between Mailchimp and Brevo (Sendinblue). Discover features, pricing, pros and cons to choose the best tool for your needs.

Comparaison rapide

Mailchimp

(4.4)

13M+ utilisateurs

À partir de$13/month
Modèle de prixPer contacts
Plan gratuit disponible
Support italienBon

Fonctionnalités clés

  • Email campaigns
  • Automation
  • Landing pages
  • Audience segmentation
  • A/B testing
  • Analytics

Points forts

  • +Easy to use
  • +Good free plan
  • +Nice templates
  • +All-in-one marketing
  • +Good analytics

Points faibles

  • -Gets expensive with growth
  • -Limited automation on free
  • -Support can be slow
  • -Strict sending limits

Idéal pour

Small businesses and startups starting with email marketing

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Fondé en 2001Atlanta, USA
Best Value

Brevo (Sendinblue)

(4.5)

500K+ utilisateurs

À partir de€19/month
Modèle de prixPer emails sent
Plan gratuit disponible
Support italienBon

Fonctionnalités clés

  • Email marketing
  • SMS marketing
  • Chat
  • CRM
  • Automation
  • Transactional emails

Points forts

  • +Affordable pricing
  • +Multi-channel (email + SMS)
  • +Good deliverability
  • +EU-based (GDPR)
  • +Unlimited contacts on free

Points faibles

  • -Limited templates
  • -Basic reporting
  • -Automation could be better
  • -Email limits on free

Idéal pour

European businesses wanting affordable, GDPR-compliant email marketing

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Fondé en 2012Paris, France

Comparaison des fonctionnalités

FeatureMailchimpBrevo (Sendinblue)
Note
(4.4)
(4.5)
À partir de$13/month€19/month
Plan gratuit disponible
Support italienGoodGood
Utilisateurs13M+500K+

Notre verdict

Choisir Mailchimp si...

  • Easy to use
  • Good free plan
  • Nice templates
  • All-in-one marketing

Choisir Brevo (Sendinblue) si...

  • Affordable pricing
  • Multi-channel (email + SMS)
  • Good deliverability
  • EU-based (GDPR)

Questions fréquentes

What is the main difference between Mailchimp and Brevo (Sendinblue)?

Mailchimp is ideal for Small businesses and startups starting with email marketing, while Brevo (Sendinblue) is better for European businesses wanting affordable, GDPR-compliant email marketing.

Which is cheaper, Mailchimp or Brevo (Sendinblue)?

Mailchimp starts at $13/month, while Brevo (Sendinblue) starts at €19/month. Mailchimp offers a free plan. Brevo (Sendinblue) offers a free plan.

Which has better Italian support?

Mailchimp has "Good" Italian support, while Brevo (Sendinblue) has "Good" support.

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