HubSpot CRM vs Salesforce

Complete comparison between HubSpot CRM and Salesforce. Discover features, pricing, pros and cons to choose the best tool for your needs.

Quick Comparison

Best Value

HubSpot CRM

(4.5)

194K+ users

Starting at$45/month
Pricing modelPer hub
Free plan available
Italian SupportGood

Key Features

  • Free CRM forever
  • Marketing automation
  • Sales pipeline
  • Service hub
  • CMS hub
  • AI-powered insights

Strengths

  • +Generous free tier
  • +All-in-one platform
  • +User-friendly interface
  • +Excellent documentation
  • +Strong ecosystem

Weaknesses

  • -Expensive at scale
  • -Limited customization on free plan
  • -Can feel overwhelming
  • -Add-ons increase cost

Best For

Growing businesses wanting an all-in-one marketing, sales, and service platform

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Founded 2006Cambridge, USA

Salesforce

(4.4)

150K+ users

Starting at$25/user/month
Pricing modelPer user
No free plan
Italian SupportExcellent

Key Features

  • Enterprise CRM
  • Einstein AI
  • AppExchange marketplace
  • Custom objects
  • Advanced reporting
  • Territory management

Strengths

  • +Industry leader
  • +Highly customizable
  • +Massive ecosystem
  • +Enterprise-grade features
  • +AI capabilities

Weaknesses

  • -Very expensive
  • -Steep learning curve
  • -Requires admin expertise
  • -Complex implementation

Best For

Large enterprises needing highly customizable CRM with extensive integrations

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Founded 1999San Francisco, USA

Feature Comparison

FeatureHubSpot CRMSalesforce
Rating
(4.5)
(4.4)
Starting at$45/month$25/user/month
Free plan available
Italian SupportGoodExcellent
Users194K+150K+

Our Verdict

Choose HubSpot CRM if...

  • Generous free tier
  • All-in-one platform
  • User-friendly interface
  • Excellent documentation

Choose Salesforce if...

  • Industry leader
  • Highly customizable
  • Massive ecosystem
  • Enterprise-grade features

Frequently Asked Questions

What is the main difference between HubSpot CRM and Salesforce?

HubSpot CRM is ideal for Growing businesses wanting an all-in-one marketing, sales, and service platform, while Salesforce is better for Large enterprises needing highly customizable CRM with extensive integrations.

Which is cheaper, HubSpot CRM or Salesforce?

HubSpot CRM starts at $45/month, while Salesforce starts at $25/user/month. HubSpot CRM offers a free plan.

Which has better Italian support?

HubSpot CRM has "Good" Italian support, while Salesforce has "Excellent" support.

Need help choosing?

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