SaaS Pricing Calculator
Model your SaaS pricing strategy and forecast MRR, ARR, and revenue growth.
Pricing Tiers
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Tier NameMonthly PriceCustomers
Growth & Retention Metrics
Your SaaS Metrics
Total Customers
170
Average Revenue Per User (ARPU)
$64
Monthly Recurring Revenue (MRR)
$10,830
Annual Recurring Revenue (ARR)
$129,960
Customer Lifetime Value (LTV)
$1,529
Net Monthly Growth
+5%
12-Month Revenue Projection
M1
$11,372
M2
$11,940
M3
$12,537
M4
$13,164
M5
$13,822
M6
$14,513
M7
$15,239
M8
$16,001
M9
$16,801
M10
$17,641
M11
$18,523
M12
$19,449
Year 1 ARR Projection:$233,389
SaaS Pricing Tips
•Aim for 3-4 pricing tiers to give customers clear options
•Your most popular tier should be 2-3x the price of the starter
•Target churn rate below 5% monthly (below 3% is excellent)
•LTV should be at least 3x your Customer Acquisition Cost (CAC)
•Consider annual pricing with a discount to improve cash flow
•Review and optimize pricing every 6-12 months